AI for Marketing Webinar February 5th
A one-hour live session showing how to use AI across marketing: turning existing content into branded infographics, researching trends with deep research in four AI tools at once, and connecting an Apify YouTube scraper to Claude Code to analyze 100 videos and build dashboards.
Pour qui: Business owners, marketers and content creators who already publish content and want to reuse it, find out what is trending, and track what works without doing it all by hand.
À retenir
Repurpose content you already have with Nano Banana Pro
Case studies, success stories, white papers and PDFs sitting in your company are ready-made content. Paste one into Gemini, click Tools, then Create images, and ask for an infographic that highlights the pains and solutions. Check that it runs on Nano Banana Pro, not the base Nano Banana: the base model gave an unusable result in the live demo. It also works the other way round: give it an image and ask for the matching text.
Match your brand, and consider Higgsfield over Gemini
Give Nano Banana Pro a screenshot of your website or your brand guidelines and tell it to use that color and branding. Inside Gemini you cannot pick the image size and you get a watermark, so I point to Higgsfield, which gives access to image and video models including Nano Banana Pro. At the time it cost $17 per month on the yearly plan, and the $24 tier included 1,200 credits plus unlimited 2K Nano Banana Pro images.
Turn off data sharing before you research
In ChatGPT, open Settings, then Data controls, and turn off Improve the model for everyone (outside Europe this needs a paid account). In Claude, open Settings, then Privacy, and find Help improve Claude. In my experience, Gemini does not let you turn this off, and Perplexity has the option but moves it often. I leave it on for Claude as a personal choice.
Run deep research in four AIs at once, then merge the results
Send the same trend question to ChatGPT, Claude, Gemini and Perplexity in their deep research modes. Answer their follow-up questions (niche, long or short form, platform). Each returns a different report with sources, trending content types and high-performing keywords. Put all four reports into one AI and ask it to write the best possible combined report. Using several AIs gives a better final result than relying on one.
Scrape a platform with Apify and let Claude Code analyze it
Apify is a marketplace of scrapers (called actors) for YouTube, Instagram, TikTok and more. Its YouTube scraper costs about $5 per 1,000 videos and can include transcripts. Ten results you can read yourself, so I connect the actor to Claude Code and asks for 100 videos on a search term. Claude Code writes the script, pulls the data, then reports top videos, best-performing length, top channels and title patterns.
Build your own content analytics dashboard
I connected the YouTube API to Claude Code and uses Unipile for LinkedIn, so one prompt refreshes views, likes, watch time, subscribers gained and views per subscriber for everything I have published. I then ask for an HTML dashboard with stacked graphs to compare every video on the same time scale, including retention and traffic sources. To keep a dashboard, bookmark the HTML file or move it to your desktop.
Build one lead magnet by hand, then use AI to make niche versions
Content is an asset you can keep reusing. Create one solid lead magnet yourself, especially if it is core to your business, then use AI to split it into versions for specific niches (for example AI for marketing for content creators, then for email agencies). I ran out of time to demo this but showed Claude Code suggesting lead magnet ideas from my content.
Outils présentés
- Gemini (Nano Banana Pro)Turning a customer success story into a branded infographic, and running deep research
- HiggsfieldGenerating Nano Banana Pro images without the Gemini watermark, with a choice of size and 2K or 4K resolution
- ChatGPTDeep research on YouTube trends (plus the data controls privacy setting)
- ClaudeResearch mode for trend research, as one of the four parallel reports
- PerplexityDeep research on trends, as one of the four parallel reports
- ApifyScraping YouTube search results (views, likes, transcripts) and finding Instagram influencers by hashtag
- Claude CodeRunning the Apify scraper, analyzing 100 videos, building HTML dashboards and refreshing personal YouTube and LinkedIn metrics
- AntigravityThe Google IDE I used to prepare the earlier 100-video analysis and where I run Claude Code
- UnipileConnecting a LinkedIn account (also Facebook and Instagram) so post metrics can be pulled automatically
- OpenAI WhisperTranscribing voice and videos so AI can write YouTube descriptions and timestamps
- RemotionRecommended by a friend for turning videos into short formats (I had not tried it yet)
Questions du public
Can AI create shorts from long videos instead of doing it manually?
Yes and no. If you have the transcript, AI is very good at finding the key, high-intensity moments, like when you say "the one thing you should not forget." But I film in a horizontal, long format, so reframing that footage into shorts is hard. I mentioned Remotion, which lets you create videos and change their format into shorts, and said you can edit videos with AI through Claude Code, but I had not used Remotion myself yet.
Why do you use Claude Code as your main tool?
Because, in my view, it is the best way to build any type of workflow right now. It saves me a large amount of time and has become the AI assistant that is always next to me. As an example, I had just asked it whether I could create lead magnets from my content, it suggested several, and I can ask it to build them too.
Can Claude Code create n8n workflows?
It can create workflows that you import into n8n, but they are not very good yet, especially precise ones. I advise against relying on it to build them end to end. It is useful for helping you test workflows and saving time, but I do not recommend it for the full job.
Where do you keep the HTML dashboards so you can use them again?
The simplest way is to bookmark them. Claude Code creates them in your documents, so if you know you will not move the file, a bookmark is enough. Otherwise put the HTML file on your desktop, or just ask Claude Code to move it there for you.
À regarder ensuite
7:56Get Your Money's Worth from Antigravity (2026 Guide)Learn the Antigravity basics I recommend before building marketing workflows in it.
8:50Nano Banana Pro Changed Everything About AI Images (2026)Turn existing content into clear visuals and diagrams with Nano Banana Pro in Gemini.
9:15How You Can Grow Your YouTube Channel with ClaudeConnect Claude Code to your channel and rank every video by performance.
