Automatic Lead Qualification for Infopreneur
AI-powered WhatsApp lead qualification system generating 300+ qualified leads monthly, with €20K+ in tracked revenue
- 300+ qualified leads per month
- €20K+ tracked revenue
- 1,000+ qualified leads in 3 months
Result at a glance
Genial built a WhatsApp agent that qualifies an Amazon FBA course creator's incoming leads before a human setter picks them up. In the first three months it made 7,000+ contacts and qualified 1,000+ leads, an average of 300+ qualified leads per month, with €20K+ in tracked revenue from those leads.
The client
The client sells an Amazon FBA course to people starting an e-commerce business. Lead magnets brought in far more enquiries than the sales setters could answer, and each lead needed the same first questions: what they need, whether they can afford the course, and whether they are ready to buy.
The challenge
Each setter could hold 20 to 30 useful conversations a day, while busy days brought 200+ new leads. Most of a setter's time went to people who were not ready to buy, and many leads went cold before anyone replied. The client wanted to filter and prioritize that volume without hiring more setters.
What we built
An n8n workflow connects the lead magnets to WhatsApp Business and an OpenAI agent:
- Every new lead enters the workflow automatically.
- The agent opens a WhatsApp conversation and asks the qualification questions in natural language: need, budget and readiness to buy.
- Every conversation and result is written to Google Sheets, so the sales team works from one shared record.
- Qualified leads receive a Calendly link to book a call with a setter directly.
Setters keep the sales conversation. They now start it knowing the lead's need, budget and timing. The system went from concept to production in 2 weeks and qualified leads from its first day.
Results
| Measure | Before | After |
|---|---|---|
| Leads contacted per day | 20-30 (setter limit) | 200+ capacity, automated |
| Qualified leads per month | ~50, with gaps | 300+ |
| Time to qualify a lead | 15-20 minutes | 3-5 minutes, automated |
| Setter headcount | Unchanged | Unchanged |
Over the first three months the agent made 7,000+ contacts, qualified 1,000+ leads and linked €20K+ of sales to the leads it passed on. Every figure can be traced back to the conversations recorded in Google Sheets.
This agent is one example of Genial's broader AI implementation and process automation service, covering workflow mapping, integrations, testing, human decision points and documented handover.